MQL, HQL & SQL Programs

When targets tighten, you need qualified conversations – fast. Nexsales unifies MQL, HQL, and SQL generation into an engine that has rigorous verification, context-rich qualification, and warm handoffs. Expect predictable pipeline, faster lead cycles, and transparent reporting mapped to campaigns and SLAs.

“Top marketers engage Nexsales to transform anonymous signals and scans into meeting-ready opportunities.”

Trusted by:

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Marketing Qualified Leads (MQLs)

Data decays constantly. We refresh contacts, roles, phones, and emails; normalize titles and locations; fix domains; and enrich buying-group fields. Standardized picklists and audit trails keep Marketing Automation/CRM aligned, improving deliverability, eligibility, and routing so campaigns target reachable people and reports reflect clean, comparable segments.

Highly Qualified Leads (HQLs)

Turn interest into validated demand. Short, value-led surveys confirm product-market fit, test messaging, and surface pains, priorities, timing, and budget owners. We capture BANT insights and explicit follow-up windows (week/month), returning conversation-ready leads your team can progress with confidence.

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Sales Qualified Leads (SQLs) / Sales Appointments

Move from signal to meeting. We schedule discovery calls with ICP aligned buyers, manage calendars with BDRs, and document next steps. Each SQL is deep qualified by our US-BDR team, and warm-handed, filling the opportunity funnel and accelerating time-to-pipeline without straining internal teams.

Proof of Impact

$300M+

pipeline generated annually through qualified lead programs

200+

campaigns executed each year across SaaS, Tech, and IT enterprises

500+

enterprise customers trust us to power predictable revenue engines

Hear From Our Panelist

Nexsales helped us move from raw leads to SQLs our sales team could close pipeline efficiency went up 4x


Author avatar

Lauren

Enterprise

They’re respectful of your time, efficient in scheduling applicable parties for the meeting. Excellent service and solutions for survey


Author avatar

Jordan S

Senior System Analyst

Understood my requirements/desires and handpicked the right vendor towards our needs. Thank You. Efficient identification of a solution provider with quick understanding of our needs..... to ensure a partner that can speak our language and give us a great chance for success.


Author avatar

Curt K

Chief Information Officer

Rewarding Experience, They're respectful of your time, efficient in scheduling applicable parties for the meeting.


Author avatar

Danny M

Co-founder

They have a really good product and features. Their pro-active approach and getting the information as needed


Author avatar

Aditya N

Global Facilities Engineering and Design Lead

Nexsales helped us move from raw leads to SQLs our sales team could close pipeline efficiency went up 4x


Author avatar

Lauren

Enterprise

They’re respectful of your time, efficient in scheduling applicable parties for the meeting. Excellent service and solutions for survey


Author avatar

Jordan S

Senior System Analyst

Understood my requirements/desires and handpicked the right vendor towards our needs. Thank You. Efficient identification of a solution provider with quick understanding of our needs..... to ensure a partner that can speak our language and give us a great chance for success.


Author avatar

Curt K

Chief Information Officer

Rewarding Experience, They're respectful of your time, efficient in scheduling applicable parties for the meeting.


Author avatar

Danny M

Co-founder

They have a really good product and features. Their pro-active approach and getting the information as needed


Author avatar

Aditya N

Global Facilities Engineering and Design Lead

Struggling to kickstart your
lead generation process & turn
prospects into opportunities?